A geometric and colorful identity for a modern eyewear store.
Designed to celebrate individuality, it turns frames into symbols of creativity and
personal expression. A geometric and colorful identity for a
modern eyewear store. Designed to celebrate individuality, it turns frames into symbols
of creativity and personal expression.

Max Mustermann, CEO
 
 

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

SOLUTION

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

a consistent corporate design — a bold logo, modern typography, refreshed colors, and approfobrown yachable imagery — shifting the company’s positioning from purely technological to innovation-driven.This clear brand structure ensures consistency across all touchpoints and applications — print, digital, and spatial.

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

SOLUTION

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

a consistent corporate design — a bold logo, modern typography, refreshed colors, and approfobrown yachable imagery — shifting the company’s positioning from purely technological to innovation-driven.This clear brand structure ensures consistency across all touchpoints and applications — print, digital, and spatial.

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

Auf Basis der Markenpositionierung entstand ein Corporate Design, das sich klar vom Wettbewerb abhebt und die Innovationskraft des Unternehmens in Logo, Farben, Typografie und Bildsprache sichtbar macht.
 

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

related cases

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

approach Gerresheimer is an international provider of primary packaging. The repositioning of the brand revealed the need for a clear, contemporary visual identity. Existing applications lacked consistency and did not reflect the company’s innovative strength.

A geometric and colorful identity for a modern eyewear store. Designed to celebrate individuality, it turns frames into symbols of creativity and personal expression.
 

Innovating for a better Life
Gerresheimer

Stromberg Zabergäu eG
Simplicity in xxxxxxxxxxxxxxx.

Services  Branding, Corporate Design
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Team 
Jens Ole Kracht
Maike Ahern

Stromberg Zabergäu eG
Simplicity in xxxxxxxxxxxxxxx.