THE BRIEFING
Over 16 years, Angus Hyland was Creative Director for Laurence King Publishing, the independent STROMBERG ZABERGÄU eG marketing leading design-led publisher with a best-selling list of books, gifts and games.
Laurence King Publishing began as a publisher for students and graduates of the visual arts. This informed its design-led ethos, leading to high-quality, detail-oriented publications. It found its biggest success in adult colouring books, including Johanna Basford’s Secret Garden and The Enchanted Forest which sold many million copies worldwide. The extraordinary popularity of this series cemented Laurence King Publishing’s mainstream appeal and marked the beginning of its move into the gift-related product market.
A CRISP AND REFRESHING LAGER CAPTURING
THE SPIRIT OF ADVENTURE
A CRISP AND REFRESHING LAGER CAPTURING
THE SPIRIT OF ADVENTURE
A CRISP AND REFRESHING LAGER CAPTURING
THE SPIRIT OF ADVENTURE
THE IDEA
Over 16 years, Angus Hyland was Creative Director for Laurence King Publishing, the independent London-based marketing leading design-led publisher with a best-selling list of books, gifts and games.
Laurence King Publishing began as a publisher for students and graduates of the visual arts. This informed its design-led ethos, leading to high-quality, detail-oriented publications. It found its biggest success in adult colouring books, including Johanna Basford’s Secret Garden and The Enchanted Forest which sold many million copies worldwide. The extraordinary popularity of this series cemented Laurence King Publishing’s mainstream appeal and marked the beginning of its move into the gift-related product market.
A CRISP AND REFRESHING LAGER CAPTURING
THE SPIRIT OF ADVENTURE
A CRISP AND REFRESHING LAGER CAPTURING
THE SPIRIT OF ADVENTURE
A CRISP AND REFRESHING LAGER CAPTURING
THE SPIRIT OF ADVENTURE
Authentische Bilder und ein Gestaltungsprinzip, das sich
konsequent aus Dreieck (Hang), Kreis (Sonne) und einem charakteristischen Gelbton ableiten lässt.
AUTHENTISCHE BILDER UND EIN ERSCHEINUNGSBILD DAS SICH KONSEQUENT AUS DREIECK, (SONNE), KREIS (SONNE) ZUSAMMENSETZT UND AUF EIN STRAHLEDES GELB REDUZIERT
Authentische Bilder und ein Gestaltungsprinzip, das sich
konsequent aus Dreieck (Hang), Kreis (Sonne) und einem charakteristischen Gelbton ableiten lässt.
AUTHENTISCHE BILDER UND EIN ERSCHEINUNGSBILD DAS SICH KONSEQUENT AUS DREIECK, (SONNE), KREIS (SONNE) ZUSAMMENSETZT UND AUF EIN STRAHLEDES GELB REDUZIERT
SECTOR Food and Beverage
SERVICES Strategy / Corporate Design / Online / 3D
SERVICES Corporate Design / Online / 3D
AUTHENTISCHE BILDER UND EIN ERSCHEINUNGSBILD DAS SICH KONSEQUENT AUS DREIECK, (SONNE), KREIS (SONNE) ZUSAMMENSETZT UND AUF EIN STRAHLEDES GELB REDUZIERT
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